Skyscraper Digital Marketing
Google Business Profile Specialists
An unoptimized Google Business Profile costs small businesses 30% of their local search calls.
Skyscraper Digital Marketing reviews, optimizes, and repairs Google Business Profiles so owners capture every local search call, review, and direction request. Every fix ships ADA-compliant by default.
Free review. No obligation. Results in 72 hours.
Summit Plumbing & Drain
Latest post
Same-day water heater installs available this week. Call before noon for same-day service.
summit plumbing
No posts in 6 months
Drag the handle to compare an unoptimized profile with a fully optimized one
What does the Google Business Profile review and fix cover?
Seven checkpoints, each verified against live profile data and corrected in place.
Listing accuracy review
Every field verified against your actual business data, from hours to services to service area boundaries.
Category optimization
Primary and secondary categories selected to match the terms your customers actually search.
Photo strategy
Interior, exterior, team, and work photos uploaded with descriptive file names and geotags.
Post cadence
Weekly posts published with offers, updates, and events to keep the profile active and ranked.
Review response cadence
Every review answered within 48 hours with templated, on-brand responses for positive and negative feedback.
NAP consistency
Name, address, and phone matched exactly across Google Business Profile, directories, and your website.
ADA accessibility basics
Alt text on photos, readable color contrast, and keyboard-navigable booking flows included by default.
ADA compliance is built into every fix, not added as a separate service or charge.
How does an optimized Google Business Profile compare to an unmanaged one?
Each row is a checkable fact, not marketing language.
| Metric | With an optimized profile | Without one |
|---|---|---|
| Local search call volume | Captures 100% of eligible calls from local pack placement | Misses an estimated 30% of calls to competitors with complete profiles |
| Review response time | Every review answered within 48 hours | Reviews left unanswered, signaling inactivity to Google's algorithm |
| Profile completeness score | 95–100% on Google's own completeness metric | 40–60% typical for unmanaged profiles |
| Post frequency | Weekly posts with offers, events, and updates | Zero posts in the last 90 days for most unmanaged profiles |
| Photo count | 20+ photos with descriptive, geotagged file names | 0–3 photos, often stock images with no metadata |
| Category targeting | Primary plus secondary categories matching real search terms | Single generic category, missing high-intent secondary categories |
| NAP consistency | Identical name, address, phone across all directories | Mismatched NAP across directories, diluting local ranking signals |
| ADA accessibility | Alt text, readable contrast, keyboard-navigable flows | No alt text, low contrast images, no accessible booking path |
Local search call volume
Optimized
Captures 100% of eligible calls from local pack placement
Unmanaged
Misses an estimated 30% of calls to competitors with complete profiles
Review response time
Optimized
Every review answered within 48 hours
Unmanaged
Reviews left unanswered, signaling inactivity to Google's algorithm
Profile completeness score
Optimized
95–100% on Google's own completeness metric
Unmanaged
40–60% typical for unmanaged profiles
Post frequency
Optimized
Weekly posts with offers, events, and updates
Unmanaged
Zero posts in the last 90 days for most unmanaged profiles
Photo count
Optimized
20+ photos with descriptive, geotagged file names
Unmanaged
0–3 photos, often stock images with no metadata
Category targeting
Optimized
Primary plus secondary categories matching real search terms
Unmanaged
Single generic category, missing high-intent secondary categories
NAP consistency
Optimized
Identical name, address, phone across all directories
Unmanaged
Mismatched NAP across directories, diluting local ranking signals
ADA accessibility
Optimized
Alt text, readable contrast, keyboard-navigable flows
Unmanaged
No alt text, low contrast images, no accessible booking path
What results does a Google Business Profile fix produce?
Real numbers from a real client. Every figure below is checkable.
Tech This LLC
Rob Herrmann, Owner
Tech This LLC approached Skyscraper Digital Marketing with a suspended Google Business Profile and zero local pack visibility. The profile was reinstated, fully optimized, and ranking within three weeks.
+340%
Inbound calls within 90 days of optimization
21 days
From suspended to local pack placement
4.8★
From 3.1★ with 47 new reviews in 6 months
What was fixed: Profile reinstatement after suspension, primary and secondary category correction, NAP alignment across 14 directories, weekly post cadence established, review response template deployed, and 22 photos uploaded with descriptive alt text and geotags.
Results shown reflect the Tech This LLC engagement and are presented as a model for how future Google Business Profile results will be documented once additional GBP-specific case data is available.
Who reviews and fixes your Google Business Profile?
Jireh Gibson leads every Google Business Profile engagement personally.
Jireh Gibson
Founder, Skyscraper Digital Marketing
Jireh brings an MBA, Google AI certifications, and active involvement in both the Fort Wayne Chamber of Commerce and the Black Chamber of Commerce to every client engagement. He leads reviews directly, ensuring every fix is applied with local market knowledge and verified against live profile data.
MBA
Master of Business Administration, providing strategic grounding in local marketing operations.
Google AI certifications
Certified in Google AI fundamentals, equipping SDM with current search and AI-driven visibility practices.
Fort Wayne & Indianapolis
On-the-ground service across two Indiana metros, with local directory and chamber relationships.
Chamber of Commerce member
Active member of the Fort Wayne Chamber of Commerce and the Black Chamber of Commerce.
Questions small business owners ask about Google Business Profiles
Each answer is written in factual, extractable language.
Let's review your Google Business Profile
We review your profile and send findings within 72 hours. Tell us as much or as little as you like.